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Annual NUXE Beauty Weekend: Luminous eyes with the New SUPER SERUM [10] EYE

Our Group and NUXE Cyprus welcomed their pharmacy associates to the presentation of the new SUPER SERUM [10] EYE, during the weekend of 25 and 26 November, at the Aphrodite Hills Resort, in Paphos.

In the context of the new product’s presentation, the Brand Manager Maria Lambrou, in her speech, referred to the history and DNA of NUXE, giving added value to the momentum that the brand has gained over the years with the distinctive quality of its products.

NUXE, as an emblematic brand but also as a genuine love brand for all women looking for natural-origin and quality care products, hosted Mrs. Roula Chassapoglidou, Founder and CEO of the Institute for Self Medication, at the NUXE Weekend. In her presentation, Mrs. Chassapoglidou focused on the functional and emotional needs of modern woman, explaining how pharmacists can contribute towards finding solutions that support her and reflect her personality.

By organising yet another successful Nuxe Weekend, our Group demonstrates its continued commitment to establishing relationships of trust with pharmacy associates. By refining its approach to the ever-evolving environment and the needs of Cypriot pharmacies, the Group opens up new ways towards a mutually beneficial cooperation.


With a history that spans almost a century, C.A.PAPAELLINAS Group has become a market leader in the sectors in which it operates. These include the supply of pharmaceuticals, cosmetics and consumer goods, a strong network of retail stores representing the chains of Beauty Line, Holland & Barrett, Yves Rocher, and Butterfly Beauty Store, as well as integrated distribution services.

Through its strong relationship of trust with the Cypriot consumer, the Group implements the strategy of its methodical expansion, while it paves new roads of quality and credibility, having already been established as the leading group of health and beauty products in Cyprus.

Committed to its timeless mission of making more and more people live and feel better, C.A.PAPAELLINAS Group believes in ethical business growth. It embraces sustainability, as the only realistic approach to new challenges, focusing all its efforts on ensuring social prosperity, economic growth, and environmental protection.